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West Coast Travel Log


West Coast Travel Log

Zuzu Tadeushuk

A Photo Journal of the Ludicrous, the Lavish, the Lyrical

In mid May I spent three days on the West Coast, in which I visited three cities and worked for three clients. Wednesday was Nordstrom in Seattle, Thursday Dior in LA, and Friday Everlane in San Fransisco. I lucked out with beautiful weather all three days, familiar faces to work with, and thrilling locations to do that work on (as well as an abundance of sedatives to get me to sleep on the two hour flights between each destination). Here are some of the highlights:

—Seeping well in the Seattle Marriott. Like, SOO well. I think I have to go back there just for that bed. No sleepless in Seattle for me!

Warm cookies on set at Nordstrom headquarters. [Not pictured]. Pictured, though, is me mesmerized as they set the plate down and the stylist tries to take the credit shot so she knows what brands we have just photographed. 

—Los Angeles acai. This was only my second time in the city of angels but my third time eating at Backyard Bowls, a cafe devoted entirely to acai bowls and which provides the perfect place to refresh, relax, and, if you’re me and confronting the end of the spring semester that week, to finish a term paper on The Handmaid’s Tale. 

The Dior Cruise show. After my acai bowl we all rode a bus an hour out of LA to the Calabasas area, and specifically to a nature preserve called the Upper Las Virgenes Canyon, which was mostly arid hills with dry brown grasses that were home to tarantula-sized spiders and, to uproarious effect, rattle snakes. When we models lined up in the grass for photos, hired men stood around us just out of frame, wearing thigh-high boots and wielding clubs to fend off rattlers. 

Sketching backstage at the Dior Cruise show in Las Virgenes Canyon. Having finished my paper at the hair station (just hours before it was due), I was free to move on to my next homework assignment--from W Magazine. A writer there had asked me to create a brief sketch log of Dior Cruise for them, much like the one I did for French Vogue last year, and this was due the next day. Perched in an un-airconditioned tent on a dry and baking hill surrounded by unsettling wild animals and models (sometimes synonymous), I dashed off a few images from my trip, the full versions of which you can see here.

—Dior afterparty: the Dior Cruise show took place in a fire ring/gypsy camp encircled by tents with "DIOR" blankets and cushions for the guests, and immediately afterwards the tents were converted into food stalls circulating mini servings of salad, tacos, hamburgers and ice creams--and, of course, alcohol. They had these fascinating cocktails that were a mix of green juice (kale and cucumber etc) and vodka, and which were surprisingly tasty, dangerously tasty, and so bemusingly Los Angelan.

—While during the show, music was provided by a live band on African Drums, at the afterparty it was supplied by none other than Solange, robed in white gauze and stationed at the center of the paddock dreamlike with her backups. After she performed, my friend Amanda and I got a picture with her, just cause she happened to walk by, and we were feeling our green juice.

—Amanda scored one of the Dior blankets by kissing its owner on the cheek. An hour later he walked by with another blanket over his shoulder. We tried to snag one for me but as the night wore on guests wised up to just how coveted their new blankets were, and even in the thick of the dance floor in the main tent revelers clung to their rolls like they were security blankets rather than exclusive monogrammed Dior wool throws. That night Amanda and I returned to our room at midnight, and I spent an hour on the shower floor clawing hair extensions off my scalp, pounds and pounds of them. At one am I had to let what glue remained on my head alone and nab a few hours of sleep before my alarm would wake me at 4:30 am for my journey to the next and final city.

—Working literally on the road: During my ride to LAX at 5 am on Friday morning, I conducted a quick interview with my liaison at W Mag. At my gate I painted a quick watercolor of the Las Virgenes Canyon. On the flight I snoozed, and in San Fransisco two hours later I rode an Uber to work, to Everlane studios to get my hair and makeup done.

—That day with Everlane, we shot at the beach outside San Fransisco. It was Friday and beautiful and clear and when we descended the rocky hill to the shore we encountered…a whale. A humpback whale, spouting and breaching and smacking in the surf! I didn’t get pictures, I was too in awe to look away and find my phone. It was the good start of a good shoot, and we were finished by five pm and only slightly sunburned.

—Partner in crime on the Everlane shoot, the angelic-and-impish-in-equal-parts Dilone :)

—Waking the next morning in my San Fransisco hotel, feeling the weight of my term paper, my sketch diary, and my busy week’s schedule lifted off me. And feeling the sunburn, too. But only a little bit :)

—That morning, my last on the West Coast, I met a friend of mine from high school for an avocado toast reunion, the best kind if you ask Marie and me, before catching my flight back to New York, and home.

There were so many surreal and riveting moments on this trip, as there are on all trips, regardless who you are or what you're doing, and I can fairly say that a few of these "highlight" points here will live on beyond this blog and after this career as anecdotes I'll one day tell my grandkids. The mission of the Dior blankets definitely will; the whale greeting will; the rattlesnakes... If nothing else the hair extensions are guaranteed a place in my future, even if it's only because the hair glue won't come off and is still clinging in places to my scalp. These days reminded me why I do what I do. These days reminded me, once again, of the power and the poetry of travel.